Logo Design

Objective was to create a logo that represents Health & Wellness, B to B and that sells continual spectrum of products with a name and logo that inspires trust but does not invoke a big brother corporate dominant feel.

The long term goals of the logo would be for customers to identifiy with products that help them live a healthier and happier life. 

The logo ideas on the follow pages are simple, modern with a stylized approach to the lettering as well as incorporating leafs and water that represent: health, wellness, quality, well-being, trust and growth (as a company and for the consumer individually), life, motion and purity.